Featured work
Streamlining the Checkout Experience at ZO
GoOmni.AI: Scaling E-commerce with Foresight
Architecting a High-Conversion Diagnostic Enginen Finder
Skills
Tech Stack
Experience
Lead Product Designer
2023 – Present
Leading end-to-end design for B2B SaaS tools, securing Board-level buy-in for UX strategies that improved user retention by 35% and drove long-term revenue. Executed Platform-Wide Optimization for ZO Skin Health, scaling digital revenue to $24M and architecting a high-trust, vendor-independent diagnostic engine. Managed lifecycles in Jira, leading cross-functional teams through complex headless architectures to ensure technical integrity, SEO alignment, and design system scale.
GoOmni. AI
Dallas, TX
Product Designer
2021 – 2023
Directed B2B/B2C design for AI-powered logistics and e-commerce solutions, driving measurable engagement. Global Systems: Revamped scalable design systems for international clients while mentoring junior designers to bridge academic theory with professional execution.
Creative Product Studio
Remote
Assistant Professor
2021 – Present
Research Leadership: Leveraged Figma and Adobe Suite to analyze user behavior, establishing data-driven design principles and information architecture. Strategic Instruction: Mentored designers on high-fidelity prototyping and professional workflows, bridging academic theory with industry standards.
Texas Woman's University
Dallas, TX